Work with Craig to get the business & life you deserve

Meet Craig Hohnberger, CEO and joint owner of Buji ActionCOACH with his wife Annette Hohnberger.  Craig is a Wisconsin native and a graduate of the University of Wisconsin-Madison. He boasts a successful corporate career with Fortune 200 companies such as GE, Newell-Rubbermaid, and Pillsbury/Green Giant, where he specialized in manufacturing and supply chain management. Throughout his corporate journey, Craig ascended rapidly to senior leadership positions and played instrumental roles in acquisitions and turnarounds, showcasing his strategic acumen and leadership prowess. Despite his corporate success, Craig felt a longing for alignment between his professional career and personal values. Seeking a more fulfilling path, he decided to pivot towards business ownership. This shift reflects Craig's desire to integrate his expertise and passion into a venture that resonates deeply with his core beliefs and aspirations. Craig's background in manufacturing and supply chain management, coupled with his experience in senior leadership roles, positions him as a formidable entrepreneur poised for success in his new venture. With a commitment to merging his professional expertise with his personal values, Craig is poised to embark on a fulfilling journey in business ownership, where he can make a meaningful impact while staying true to himself.